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It started with a professional anecdote shared by my student, and resulted in two different lesson ideas. The anecdote in a nutshell What do you do … Continue reading Ideas | A random air of mystery
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What can you see in the photograph above? An empty room with weirdly-shaped rough-textured wooden walls? Or the inside of a guitar? This ingenious campaign created by MONA SIBAI and BJÖRN EWERS for Stiftung Berliner Philharmoniker takes you on a … Continue reading Ideas | Shift in perspective
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Better copywriting = leaner lesson plans ? If you are a copywriter, you better rewrite the overly-wordy content of a website to boost much-desired engagement. What do you do if you get ultra-wordy as a lesson designer ? I admit … Continue reading Ideas | Less has never been more
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